E-COMMERCE AND RICHEMONT

RICHEMONT MOVES TO RE-CONTROL NET-A-PORTER LUXURY E-COMMERCE GROUP

"Richemont Group brands have often struggled to expand beyond the design and production of watches into areas such as effective e-commerce management and online marketing, and that's especially true for men's items. It would be a smart use of Net-A-Porter to act as an e-commerce management tool to help distribute luxury watches online, without many of the headaches that Richemont has experienced from trying to accomplish this with resources internally at the various, mostly Swiss watchmakers." ablogtowatch article by Ariel Adams, January 21st 2018

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